7. Begin training your internal teams
Your PRM implementation team and channel experts will train you
on how to use your new PRM system. You should also leverage the
PRM provider's training assets for your internal training, create
user manuals, host training sessions, or establish a help desk to
provide ongoing support. If your organization has a number of
people trained, you should still define one individual or team as
the dedicated PRM admin owner.
8. Plan for a phased rollout
Once your PRM has been thoroughly tested and the first users
have been trained, proceed with rollout. Phased approaches have
proven to be very successful by starting with a smaller group of
accounts and/or users, then expanding to additional accounts
and users after successful adoption. You may also decide you
would prefer to go with a "big bang" approach where the PRM is
launched company-wide at once.
9. Offer post-implementation support
Your partnerships and IT teams will need to provide ongoing
support to internal users after the rollout. This could involve
troubleshooting technical issues, providing additional training,
or making further customizations based on user feedback.
10. Optimize for success
Finally, regularly review performance against the KPIs you defined
in the first step. A channel expert like Spur Reply can help with
this. Gather feedback from users, analyze your system usage
data, and work with your PRM implementation team to optimize
your PRM so it delivers maximum value to your organization and
provides your partners with an exceptional digital experience.
Spur Reply, part of the Reply group of companies, delivers go-to-market consulting that drives results that
matter. Their mission is to help clients turn customer, partner, and employee experiences into competitive
advantages. In today's competitive environment, traditional go-to-market strategies often fail due to siloed
approaches and lack of thought partnership.
Spur Reply's end to end expertise, relentless client obsession, and disciplined and human approach bridges data,
processes, and strategy to drive business results — empowering you to design innovative strategies, magnify
audience engagement, accelerate business growth, increase partner effectiveness, and fuel execution excellence.
Ready to power your go-to-market strategy? Try our unique approach to get the edge you need to beat
the competition.
For more information, please visit our website.
Each day millions of partners in nearly every industry across the globe access Impartner. Why? Because the
partner experience matters and leading channel organizations agree. Impartner is the fastest-growing, most
award-winning channel management solution provider on the market. Our partner relationship management
(PRM) and through channel marketing automation (TCMA) solutions help companies accelerate revenue and
profitability through their indirect sales channels at every partner lifecycle touchpoint. From partner training
and certifications to communications, business planning, and performance compliance, Impartner handles it
all and more with best practices and automation built-in.
Need to accelerate your partnerships? We're ready when you are.
Learn more at Impartner.com.
