Channel Partner Program Templates

80 Key Partnership Questions to Ask New Business Partners

Find channel partner program templates, guides, checklists, and more to drive your channel partner strategy and grow your partner ecosystem.

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Financial Health 1. Can you provide an overview of your financial health? 2. Have you had consistent growth over the past few years? 3. How is your cash flow management? 4. Are you profitable? If not, what is your plan to become profitable? 5. Have you received any external funding? 6. What is your current financial outlook for the next few years? 7. Can you provide some key financial metrics? 8. Do you have any outstanding debts? 9. How do you manage your financial risks? 10. What investments are you making to grow your business? Previous and Existing Partnerships 1. Can you share any previous or existing partnerships you've had? 2. What were the successes and challenges in those partnerships? 3. Can you share some lessons learned from previous partnerships? 4. What feedback have you received from past or current partners? 5. How do you handle conflicts or disagreements in partnerships? 6. Do you have any exclusive partnerships in place? 7. Have you had any partnerships end prematurely? If so, why? 8. How do you handle partner onboarding and training? 9. What is your process for sharing information and updates with partners? 10. How do you nurture and grow partnerships over time?

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